Niharikaa Kaur Sodhi

July 13, 2024

SHS #117: Do This To Kickstart Your Writing Journey

Reading time: 3 minutes

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Hi friend, no - you're not too late to start your writing journey.

I know that's in your mind so I wanted to address it right away.

If you do what I've mentioned below, you'll see the fruits of your labour in as little as 12 months from now.

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Below is a cumulation of stuff I wish I had known earlier. Learn from my mistakes and boost your journey 🚀

1. Build an email list

I know it feels like you don't need it. Maybe some of you want to be a freelancer and never 'sell'.

Still, build it.

It's the only audience you actually own that isn't at the mercy of online algorithms.

Convertkit is free for up to 10K subs.

2. Lead magnet

Instead of being like me and randomly starting a newsletter, build a lead magnet instead.

This is a free downloadable your audience will get in exchange for their email. For instance, when someone downloads my free Side Hustler Checklist, they automatically hop onto my email list on Gumroad.

The issue is that I don't use Gumroad for emails 😕 Complicated stuff, I know. That's why I don't want you to make the same mistake as me!

You can create a landing page for your downloadable on Convertkit too.

3. Do regular issues

Start a weekly, fortnightly, or monthly newsletter.

Be in touch with your audience.

4. Do more Twitter threads

This is something I still don't do a good job with but want to improve.

I've seen that Twitter threads:

attract your target audience
build a following
make you credible
great way to showcase your writing

Look at people like Tim Denning and Jon Brosio who are doing a fabulous job on X.

Oops, I just realised I called it Twitter earlier... okay, I'm not changing that 😄

5. Engage

The reason I could have an online business is all because of engagement.

Engaging with people

helped me build a product
gave me customers for my products
built relations with fellow creators
grew my account

You can't grow if you talk in an empty room.

Engage!

6. Cold inmail every week

Inmail on LinkedIn or email the old-school way at least once a week. I didn't do it until this year, that's 4 years late.

Don't be like me.

You'll miss your chance at something new.

7. Show your work

Don't worry, nobody is going to steal it. We have more ideas than executions because not everyone takes action.

Show your work on LinkedIn and X.

Build in public.

It will build your audience and credibility.

When you show results, you'll become an authority in your domain.

Summary

Build your email list
Build it with a lead magnet
Do regular newsletter issues
Write more Twitter threads
Engage with your audience and relevant accounts
Do a cold inmail/ email each week
Show your work and build in public

Whenever you're ready, here's how I can help you:

Become a solopreneur: Be the first one to know when I launch my course on Solopreneurship by clicking here.
LinkedIn Content Mastery Playbook: Hundreds of people learnt from this ebook. But if you want a video course, click here.
FREE Side Hustler Checklist: to help you kickstart your side hustle. 11,000+ superstars love it.

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